NEXT BIG THING!
Cardboard packaging is evolving into a smart, sustainable, and emotionally engaging medium. Brands are using RFID and QR codes for tracking and storytelling, while shifting to compostable coatings and plant-based inks. Modular, reusable designs enhance unboxing and reduce waste. AI is optimizing structure and recycling, and sensory elements like textures and scents are turning packaging into a memorable brand experience



